Embrace the chill

We know, we know…it’s been cold, it’s wet and it’s been miserable outside.

But this time of year is the easiest way to build some resilience in your child.

See their outdoor activities as a tick-in-the-box for you for getting them active and in some fresh air at a time of year when it’s harder to do so.

Over the years we’ve seen far too many parents do the opposite and it does kids no good in the longer-run.

Wrap them up and get them out

Trust us, it’s worth the frost bite you might get